Compliments of Tim Harris at Freud's Finger. Viral Marketing always has to be a train wreck. In my parlance "accidents must happen." The trick for marketer's? Staging the disaster. Then spontaneity. Anyone want to do a Mattel Barbie and Ken in China story? "Oh nooooooo! Mr. Bill!" Would make great animation. Maybe we should let Michael Moore get ahold of it.
Thursday, September 20, 2007
Viral Marketing
Compliments of Tim Harris at Freud's Finger. Viral Marketing always has to be a train wreck. In my parlance "accidents must happen." The trick for marketer's? Staging the disaster. Then spontaneity. Anyone want to do a Mattel Barbie and Ken in China story? "Oh nooooooo! Mr. Bill!" Would make great animation. Maybe we should let Michael Moore get ahold of it.
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