Being an innovator and being closed-minded seem to be an oxymoron don't they? Yet that's what I just ran into...an innovator who says their company innovates all the time...so I ask, "on what level is your company innovating all the time?" It's about a $307 million company according to Hoovers.com. "Wouldn't you like to grow it by $300 million?" I ask. I've created new product concepts like Baked Lays that did at least that well in their first 10 months for Frito-Lay. So maybe I should go knock on the door of Marvel Mystery Oil instead. Maybe they're hungrier. So back to the flippant comment, "Our company innovates all the time." (Interpreted as, "We don't need you.") I'd like to quote leadership guru John Maxwell, and I quote; "You can find plenty of smart, talented people who can only take their business so far due to the limitations of their leadership and vision." So if all that is required to grow the business is to change the way you think (which costs nothing) why wouldn't you want to employ (or learn about) a proven innovation thought-leadership system of creative invention that could double or triple the size of your company? The ego of a young territorial executive too busy learning everything all over again for the first time muddies the water. But as the National Enquirer used to say, "Inquiring minds want to know!"
Thursday, June 19, 2008
The Closed-Minded Innovator
Being an innovator and being closed-minded seem to be an oxymoron don't they? Yet that's what I just ran into...an innovator who says their company innovates all the time...so I ask, "on what level is your company innovating all the time?" It's about a $307 million company according to Hoovers.com. "Wouldn't you like to grow it by $300 million?" I ask. I've created new product concepts like Baked Lays that did at least that well in their first 10 months for Frito-Lay. So maybe I should go knock on the door of Marvel Mystery Oil instead. Maybe they're hungrier. So back to the flippant comment, "Our company innovates all the time." (Interpreted as, "We don't need you.") I'd like to quote leadership guru John Maxwell, and I quote; "You can find plenty of smart, talented people who can only take their business so far due to the limitations of their leadership and vision." So if all that is required to grow the business is to change the way you think (which costs nothing) why wouldn't you want to employ (or learn about) a proven innovation thought-leadership system of creative invention that could double or triple the size of your company? The ego of a young territorial executive too busy learning everything all over again for the first time muddies the water. But as the National Enquirer used to say, "Inquiring minds want to know!"
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