tag:blogger.com,1999:blog-33082850.comments2023-05-14T00:31:18.565-07:00Madison AvenueH. Martin Callehttp://www.blogger.com/profile/06169218556002941483noreply@blogger.comBlogger154125tag:blogger.com,1999:blog-33082850.post-71906864065480330082010-08-18T08:55:15.629-07:002010-08-18T08:55:15.629-07:00happy I will be able to ask questions/participate ...happy I will be able to ask questions/participate rather than ask the computer questions!Oxyhttp://abbmp3.com/noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-81069993532639477272010-07-27T12:51:22.571-07:002010-07-27T12:51:22.571-07:00Ringing a Myopic bell...
If it is about the soluti...Ringing a Myopic bell...<br />If it is about the solution, ERP is a about how much easier it can make your life.<br /><br />Doesn't asking "How should an ERP client best differentiate themselves in a highly price-driven commodity category." provide you too many limitations by suggesting the answer is about being price competitive? This would be to inward looking (i.e. cutting costs, scale etc.). I would imagine a more outward looking question is important.Joeyhttp://sparksheet.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-7744076843875438302010-04-14T17:06:34.666-07:002010-04-14T17:06:34.666-07:00man! Now its 2010 and I too am still unverified an...man! Now its 2010 and I too am still unverified and have, against will and spirit, given up! There is no way to CLAIM your feed. Bloglines can be used as a reader and that's about it. mama. frustrating. thanks for the post. I came across it while doing research to try and figure out how to claim my feed in bloglines. ugh.stepheyhttps://www.blogger.com/profile/08370731702823413261noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-53910748966254481402010-03-31T03:03:24.897-07:002010-03-31T03:03:24.897-07:00I like that you think. Thank you for share very mu...I like that you think. Thank you for share very much.KINGRPGhttp://www.kingrpg.netnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-1387824625801727962010-03-25T17:56:25.285-07:002010-03-25T17:56:25.285-07:00Interesting site, but I get the point. I think th...Interesting site, but I get the point. I think that this is an important lesson to learn. It is amazing how much the body is connected.Promotional Productshttp://www.superiorpromos.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-88839207267065813912010-03-16T16:57:46.025-07:002010-03-16T16:57:46.025-07:00I totally agree with this article. Use of images i...I totally agree with this article. Use of images in reasearch is risky. I rather use "visionning exercices" to address coporate image issues. Let people define their own "images"<br /><br />Pierre Gauthier<br />http://www.qualitative-research-canada.com/Unknownhttps://www.blogger.com/profile/16824328922784766025noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-65179519068836713252010-02-26T06:30:31.272-08:002010-02-26T06:30:31.272-08:00Sometimes its embarrassing to admit, but I am cons...Sometimes its embarrassing to admit, but I am constantly at McDonald's with my computer. most people think Starbucks is the place, but who can complain with something off the dollar menu, and no one giving you glares like, "it's time to go."Promotional Productshttp://www.superiorpromos.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-61955777497202562772010-02-15T08:46:37.838-08:002010-02-15T08:46:37.838-08:00Actually, what you call "strong" letters...Actually, what you call "strong" letters are actually "hard Consonants". I read an article years ago about the linguist who named Starbucks who said that words with two syllables both ending in hard consonants had the greatest memory recall (thus the brand Starbucks). I've been finding this to be true and it looks like you have also been finding that hard consonants sit well with the customer.<br /><br />First time I've seen something that confirmed the article I read over 10 years ago. thanks!Debra Zimmerhttp://expertmarketingcoach.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-77634479557403818602010-02-03T11:53:10.546-08:002010-02-03T11:53:10.546-08:00Everything was great until you got to the piano pl...Everything was great until you got to the piano playing part. Re-edit.H. Martin Callehttps://www.blogger.com/profile/06169218556002941483noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-6487503256095412292010-02-03T10:13:54.139-08:002010-02-03T10:13:54.139-08:00What do you think of this ad >>>
http://w...What do you think of this ad >>><br />http://www.youtube.com/watch?v=jOjevKC4NfgUnknownhttps://www.blogger.com/profile/02336790403783260003noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-30657915821797238272010-01-30T18:11:47.039-08:002010-01-30T18:11:47.039-08:00I have you bookmarked your site to check out the l...I have you bookmarked your site to check out the latest stuff you post.ptoonehttp://www.ptoone.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-50930098092519653562010-01-25T08:23:02.738-08:002010-01-25T08:23:02.738-08:00Wow, that is quite the list of accomplishments. I...Wow, that is quite the list of accomplishments. I'll check out Oraquel for sure.Promotional Productshttp://www.superiorpromos.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-48341232767394121372010-01-21T13:28:55.241-08:002010-01-21T13:28:55.241-08:00OraQuel also seems like a more ethical choice than...OraQuel also seems like a more ethical choice than just about anything else you mentioned. That must mean something when you lay your head to rest each night.one step aheadhttps://www.blogger.com/profile/12793331039571112940noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-82308426547225580312009-10-29T01:30:14.570-07:002009-10-29T01:30:14.570-07:00Very cool video and I love the beautiful lyrics. &...Very cool video and I love the beautiful lyrics. "paralysis"Allanhttp://allantyoung.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-24387607682570435472009-10-17T05:18:20.294-07:002009-10-17T05:18:20.294-07:00I work as a sound designer for a major broadcaster...I work as a sound designer for a major broadcaster and in my capacity I try and bring an 'informed' approach to this aspect of their output. As I only provide one aspect of the overall product I can only provide one part of the jigsaw. The problem for most creatives, is that they rely completely on the 'executioners' (i.e. editors, directors, graphic designers, sound designers etc) and so have little direct control over the actual work itself. Marketers need to realise this fact more acutely, that 'to conceptualise' is far removed from 'to realise'. By increasing the awareness of the roles individual players can perform to affect the overall impact of an assignment, then it can only be better for the advertiser and consumer. Audio has a big part to play, the problem is is that very few people understand how to utilise it. I have just finished campaigns for Ford & Coca Cola, and even within these world leaders, the audio is completely overlooked. Pity.Unknownhttps://www.blogger.com/profile/16785912485295484543noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-49843262268750976562009-10-14T05:41:28.536-07:002009-10-14T05:41:28.536-07:00The worlds best marketeer must be French:
- They ...The worlds best marketeer must be French: <br />- They invented selling free water in bottles at a high price.<br />- They invented selling smelly water (perfume) in bottles at an even higher price.<br />- They are #1 vacation destination country.<br />- L'Oréal is still the biggest cosmetic company in the world selling dreams every day.LEADSExplorerhttps://www.blogger.com/profile/09694311933788457590noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-84629365160840657232009-09-21T22:45:50.512-07:002009-09-21T22:45:50.512-07:00Try this:
http://www.linkedin.com/groupAnswers?vie...Try this:<br />http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&gid=2209925&discussionID=6270071&sik=1253598212829&trk=ug_qa_q&goback=%2Eana_2209925_1253598212829_3_1<br />Talk later.H. Martin Callehttps://www.blogger.com/profile/06169218556002941483noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-44226669936970182352009-09-21T22:29:40.547-07:002009-09-21T22:29:40.547-07:00Hi Martin
could you please give me the link to th...Hi Martin<br /><br />could you please give me the link to that NGMR discussion? <br /><br />Thank you.Cristi Popahttp://yellowsubmarinequal.wordpress.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-47330768007642321632009-09-03T12:11:33.516-07:002009-09-03T12:11:33.516-07:00Byrne. I agree. You sound just like my brothers wh...Byrne. I agree. You sound just like my brothers who's CFO of Kindle and books at Amazon. But your last sentence should have been the first. That's where the meet is. Fortunately, I possess just as easy a way to turn a mature earnings business back into a rapid growth brand.H. Martin Callehttps://www.blogger.com/profile/06169218556002941483noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-72240768005545117702009-09-03T08:01:33.570-07:002009-09-03T08:01:33.570-07:00There's a lot of money in milking a dying bran...There's a lot of money in milking a dying brand. If I had the choice between, say, Kodak's 5-10% annual declines in sales, and some other company's potential 50% annual increase in sales, Kodak might end up being a good deal (especially at the right price).<br /><br />Someone with a shrinking business can focus on keeping costs low and keeping a dwindling customer base happy. This is a lot easier than growing a business, converting new customers, and controlling costs.Byrnehttp://www.byrnehobart.com/noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-89235395993868703032009-08-24T07:02:48.136-07:002009-08-24T07:02:48.136-07:00So glad I stumbled onto your blog… wicked insight ...So glad I stumbled onto your blog… wicked insight a fresh perspective.<br /><br />Damn, you hit it on the head. It's a sad day where a creative or should I say marketing shop crowd sources for it's own identity. It sounds all cool and buzz worthy but IMO it's lazy.Geno Churchhttps://www.blogger.com/profile/17348249781827483284noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-27463591359787172522009-07-21T12:45:08.903-07:002009-07-21T12:45:08.903-07:00You should receive a prize for writing such an ent...You should receive a prize for writing such an entertaining article. Or at least a well deserved round of applause.dusthttp://dust.comnoreply@blogger.comtag:blogger.com,1999:blog-33082850.post-11947585336036493202009-06-29T05:18:22.824-07:002009-06-29T05:18:22.824-07:00I came to your blog just when I was surfing on thi...I came to your blog just when I was surfing on this topic. I am happy that I found your blog and information I wanted.Allenhttp://www.rnbresearch.com/noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-8041261956725837802009-06-14T14:29:00.266-07:002009-06-14T14:29:00.266-07:00Just tellin' ya what works after about 60 year...Just tellin' ya what works after about 60 years of doin' this. You can go your own way and I'll go mine. At the end of the day we'll see who has more successful brand names. The easy way out is to disagree with me, as do just about most people. Then again. They have not created as many successful brand names as I have. The difference is, when looking for that name, they gave up and settled for something less. I did not. Also, this blog is for me. Not you, or other readers. So I couldn't give a rat's ass if you're impressed or not while you work your way through life getting your first xareer's worth of experience.H. Martin Callehttps://www.blogger.com/profile/06169218556002941483noreply@blogger.comtag:blogger.com,1999:blog-33082850.post-34349477870734114242009-06-13T16:25:12.747-07:002009-06-13T16:25:12.747-07:00If you're trying to say Apple's sales rela...If you're trying to say Apple's sales relative to PCs has anything to do with branding, you're business illiterate.<br /><br />Explanatory adjectives may be good to attach to a product in a product line, but an explanatory company name is a flat-out bad idea. It is boring and obvious, and recommended against by pretty much every other brand-building professional.<br /><br />Also your response to the prior poster was condescending. I'm not impressed.Peterbilthttps://www.blogger.com/profile/02070111706488577080noreply@blogger.com